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Marketing Analyst (Remote)
The Marketing Analyst, working closely with the Digital Strategy Manager, supports the marketing and communications team in measuring and reporting on the performance of traditional and digital campaigns that support service line and facility plans across the health system. Is a dynamic, data-driven individual with a strong blend of story-telling and technical expertise in various marketing tools including web analytics, CRM platforms, search engine marketing, social media analytics, and display advertising. Responsibilities include the following: Partners with the marketing team and Parkview stakeholders to understand marketing initiatives and goals in order to establish campaign success metrics. Works directly with agencies and partners to ensure
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