Position Summary

Reporting directly to the SVP, Standards and Membership; this role effectively manages marketing activities for multiple insurance markets, contribute to and achieve annual new member goals.  Job success requires in depth insurance industry experience and contacts coupled with self-motivation, an innate drive to succeed and a passion for developing and maintain business partnerships.  The manager will be responsible for all aspects of sales and member development and retention. He/she will participate in the planning of, and execute the overall plan, policies, and goals for the membership area of ACORD.

Position Responsibilities

• Able to calculate new member fees.
• Account management of key accounts - Creates new member profile, follow-up retention plan, leads retention effort for assigned members, anticipates problems, and escalate when necessary.
• Articulates the values of membership using available tools and documentation.
• Assists in aligning our products and services with what the members want and need.
• Leads creation of annual marketing plan and member retention goals for assigned regions.

• Leads departmental effort to obtain market penetration statistics for assigned regions.

• Maintains basic understanding of all ACORD products, services, and membership assets.
• Performs stewardship visits to members and sales visits to prospects and manages follow-through on action items from stewardship visits.
• Recommends specific Standards applications to meet prospect or member needs and/or promote additional utilization of Standards within organizations.
• Seeks and maintains market intelligence for assigned regions and assist in the creation and maintenance of products and services pricing, value statement, and communication tools.
• Sells ACORD membership to prospective members.
• Works with the Membership leader to identify and develop business opportunities across existing and new membership types, takes the strategic plans of ACORD and turns them into tactical ones.

Education & Essential Skills

• Able to travel on a regular basis.
• BA with three to five years of experience and expertise in direct sales or marketing experience in the insurance industry
• direct software sales experience
• Computer proficiency
• Excellent interpersonal and communication ability including presentation skills.
• Planning: an ability to think ahead and plan for one-to-three-year time span
• Problem analysis and resolution at both functional and strategic level
• Self-motivated able to work independently to meet assigned goals.
• Strong analytical skills to translate service requirements into business proposals.
• Strong customer orientation
• Strong organizational skills ability to manage multiple projects and activities simultaneously.
• Strong writing and verbal communication skills

Experience

• At least three to five years of experience.

About ACORD Corporation

Based in New York, ACORD (Association for Cooperative Operations Research and Development) is a global, nonprofit insurance association whose mission is to facilitate the development and use of standards for the insurance, reinsurance and related financial services industries. With offices in London as well, ACORD accomplishes its mission by remaining an objective, independent advocate for sharing information among diverse platforms. ACORD Standards and services improve efficiency and expand market reach. Affiliated with ACORD are hundreds of insurance and reinsurance companies, and thousands of agents and brokers, related financial services organizations, software providers, and industry organizations worldwide.

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