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AVP, Service Line Marketing
Associate Vice President of Service Line and Field marketing will lead and direct clinical Service Line marketing and field/campus marketing across the Enterprise, integrating the areas for maximum effect to grow top line net revenue, reduce out-migration, increase net contribution margin and improve payer mix for service lines and facilities.The AVP will collaborate with Service Line leadership and campus leadership on brand and digital agency, corporate communications and strategic planning and consumerism to develop strategic, fact-based, goal-focused, measureable marketing/business development programs that are consistent with the Memorial Hermann strategic vision and produce a positive return on investment (ROI).Success is measured by improving the business
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