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International African American Museum

Charleston, South Carolina

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Marketing Director - Outlets of Des Moines
REPORTS TO:                       General Manager and Vice President of Property Marketing POSITION SUMMARY:       Develop, direct and drive all marketing efforts in the property resulting in increased traffic, sales and income.  JOB DESCRIPTION: To develop an annual marketing strategy consistent with annual budget. To create and execute marketing programs that drive traffic and sales to the center and tenants. To operate within local budget guidelines. Develop sponsorship and event opportunities to increase income. Work in conjunction with advertising agency to develop creative campaigns for all marketing programs, collateral pieces, advertising, email, social media and web


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