New opportunity housed in our Digital Communication & Online Strategy area for someone to manage American Academy of Pediatrics (AAP) search tools to implement search engine optimization (SEO) strategies and best practices to improve performance, increase discoverability, and achieve measurable goals and objectives. Qualified candidates will possess the following: Bachelors’ degree in digital marketing, communications, business, IT or related discipline, or an equivalent combination of relevant education/certifications and work experience required. Google Analytics Individual Qualification (GAIQ) and/or Google AdWords certification a plus. At least three years’ related experience managing/implementing SEO/SEM campaigns required. Excellent written an