THE ROLE

The Illinois Association of School Business Officials (Illinois ASBO) seeks a highly motivated, multi-faceted membership, communications and marketing professional to join our high-performing team. This role is based in our DeKalb office. However, an option for hybrid (two days per week) work is available.

This is a dynamic role for an association professional who possesses superior organizational, communication, writing, editing and problem solving skills. Ability to work as a team player and provide excellent customer service internally and externally is a must. A primary purpose of this role is to support and advance the association’s membership, publications and marketing programs and initiatives.

The Membership, Communications and Marketing Coordinator will be a hands-on member of the Illinois ASBO team that will assist with the development, implementation and successful execution of our overall marketing strategies for our programs, products, services and member engagement activities. 

 Membership Responsibilities:

• Coordinate member retention campaigns, renewal campaigns and new member promotional initiatives. Track membership data, monitor trends, increase member engagement.
• Develop membership communication strategies. Build automated email campaigns.
• Generate monthly membership reports for executive leadership and for the board of directors. Create membership dashboards.
• Promote membership, member onboarding and building an engaging member experience.
• Outreach to non-members after events.
• Coordinate new Superintendent campaigns and other membership campaigns.

 Communication Responsibilities:

• Strong writing, editing, proofreading and communication skills.

• Assist in editing and developing content for the Association publication, coordinate proof process and communicate with authors.
• Assist in the creation of an editorial calendar and coordinating communications across departments.
• Create emails and other Association communications from existing design templates.
• Perform research and analysis of marketing campaigns and website content.
• Assist in the creation of personas and lists for target marketing.
• Work together with Association members and marketing team to develop program testimonials and article content.
• Coordinate and manage the Leadership Center Blog.

Marketing Responsibilities:

• Support strategic marketing objectives through development of project management plans to include the development of promotional messages, content, and strategies for brochures, email, web, social media and other channels as identified.
• Ability to work in a cross-functional environment to successfully execute projects from concept to completion – delivering results that are on strategy, on time and meet pre-defined goals.
• Develop promotional campaigns, identify appropriate personas, create messages for the appropriate audience, align to Illinois ASBO brand guidelines and high-level messaging. 
• Must be self-directed with excellent time and project management skills with an ability to organize, prioritize and accomplish multiple tasks with strict attention to detail and with minimal supervision. 

Other Skills:

• Knowledge or desire to learn programs or skills including HTML coding and new marketing and online community software.
• Accuracy and attention to detail with the ability to multi-task and meet aggressive deadlines independently or as part of a team.
• Member focus, with exceptional customer service and problem solving skills.
• Flexibility, innovation and creativity.
• Ability to suggest new approaches to tasks and procedures.
• Ability to work with minimal supervision.
• Other duties as assigned.

 Qualifications for this role

• Ability to plan, prioritize, deliver, measure and act.
• Demonstrated ability to develop marketing promotional plans in support of marketing strategies and solve complex problems. Able to think out of the box and explore new territories in marketing.
• Skilled at developing customer-centric messages and content.
• Strong organization and project management skills. Adept at handling tight deadlines, time pressure and multiple demands. Highly organized with a bias for action and measurable results.
• Solid interpersonal and communication skills – Ability to lead and participate on work teams to drive projects forward. Excellent verbal and written skills.

Experience:

• A minimum of one year of experience, preferably in the association or non profit industry.
• A college degree.
• Proficient with Microsoft Office applications, with a high degree of working experience with MS Word, Excel and PowerPoint.
• Experience with Zoom, database management, email and calendar programs are a plus.

Additional Information:

This position will provide one week of onsite support at the Association’s Annual Conference each April or May. Other travel in Illinois will be required throughout the year and is reimbursed by the Association.

WHO WE ARE

The Illinois Association of School Business Officials is devoted to the school business management profession. Our mission is to provide our members and stakeholders with a comprehensive range of professional development activities, services and advocacy through networking and participation.

We provide professional development opportunities for school business officials and other school employees. We are a small, friendly office that is driven by our mission and the work that we do. We offer work/life balance with a 37.5-hour work week, plus benefits including optional medical/vision/dental/life insurance, flexible benefits reimbursement, generous vacation/PTO, 403(b) and 457(b) matching and more.

Please note that Illinois ASBO is housed on the Northern Illinois University (NIU) campus; however, this position is not through NIU.