VICE PRESIDENT, COMMUNICATIONS

Position responsibilities:

• Works with SVP to manage association’s strategic communications and marketing to promote the value of healthcare distribution industry and advance HDA’s advocacy agenda with media and policymakers.
• Identifies ways to communicate the industry’s value proposition and create opportunities to increase visibility for member companies.
• Implements public relations initiatives and campaigns as agreed to by the executive management team and members.
• Cultivates and manages relationships with trade and national media. Coordinates interviews for HDA staff and members with the media and serves as spokesperson with trade media.
• Develops and implements research programs to assess brand awareness, message effectiveness and audience impact.
• Collaborates with HDA Foundation on promotion of studies and programs, and development of concepts for research projects that promote the value of distribution.
• Oversees all aspects of HDA’s web properties (hda.org, healthdelivered.org) related to content and external positioning as well as oversight of social media platforms such as LinkedIn and Twitter (@HDAconnect).

Qualifications: 

• College degree (B.A or B.S.) in public relations, communications or journalism.
• Ten years progressively responsible experience, with focus on management experience in public relations, marketing and communications. Healthcare or distribution related experience highly desirable.
• Exceptional written, oral, interpersonal, and presentation skills and the ability to effectively interface with senior management and members.
• Knowledge of legislative process and experience in advocating legislative positions
• Knowledge of the systems and procedures involved in operating effective public relations and marketing campaigns.
• Expertise in digital publishing, software, and concepts.
• Strong interpersonal skills to work with all levels of association staff, vendors, members, and other publics.

First impressions matter in our hiring process, so please email a cover letter highlighting your qualifications for this position and salary requirements, along with your resume.