Brand Marketing Internship

Tyson Foods is a modern food company committed to raising the world’s expectations for how much good food can do.  We are a leading marketer of consumer packaged foods including a mix of iconic and rapidly growing brands fueled by innovation. We have Summer Intern opportunities for students seeking a unique brand management experience in our Retail Brand Group’s downtown Chicago office.

JOB SUMMARY:

The Summer Intern position is an internship with the potential to lead to a full-time Associate Brand Manager (ABM) role.  The ABM is a key contributor to the overall brand team, responsible for leading cross functional teams in the planning, execution and analysis of various business initiatives. The ABM role is a general management role with P&L responsibility and includes the development of strategic business and marketing plans to achieve corporate and brand volume, profit and share objectives.  As a summer intern, you will have the opportunity to experience the ABM role at Tyson by leading and participating in numerous initiatives for your brand team, as well as participating in events that highlight Tyson’s unique collegial culture.

ESSENTIAL DUTIES & RESPONSIBILITIES:

• Lead project(s) including market/competitive data analyses to provide a recommendation on potential market opportunities
• Lead project(s) with innovation teams to test concepts and initiate new product development process(es)
• Participate in consumer research to uncover pivotal consumer insights to drive marketing plans and support strategic recommendations
• Collaborate with agency partners to develop marketing activation plans
• Execute product/packaging design improvements
• Lead monthly consumption analyses for assigned business(es)
• Participate in day-to-day team meetings