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Director of CRM and Promotions
Tory Burch
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Director of CRM and Promotions

Tory Burch

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Details
Posted:
September 10, 2020
Location:
New York, New York
Type:
Full Time - Experienced
Category:
Marketing
JOB SUMMARY The Director of CRM and Promotions will lead the development of Global/NA CRM Strategy to attract, engage, and retain customers across all channels.

The Role Will

JOB DESCRIPTION
  • Develop and manage the omnichannel CRM & Promotions calendar and work with cross-functional teams to refine and optimize based on customer insight, business needs, competition and analytics
  • Analyze and extract insights from past / current CRM programs
  • Create and refine actionable audience targets and set measurable customer KPIs
  • Develop, forecast, and execute test plans to drive incremental revenue and build CRM playbook based on learnings
  • Partner with Product Team to ensure tech stack delivers on personalized offer management
  • Responsible for CRM & Promotions budget and ROI of programs

 

Qualifications

  • 8-10 years of omnichannel marketing experience within consumer brand, fashion/apparel, or marketing/consulting agency
  • Results-driven marketer with exceptional strategic and analytical skills
  • Strong time management and prioritization skills
  • Proven record of partnering cross functionally to drive topline growth
  • Proactively initiates changes to improve work processes and ability to work with ambiguity
  • Inclusive people leader with a track record of developing talent to drive impact
  • Excellent presentation, organization & communication skills
  • BA/BS required, MBA preferred
  • Represent, nurture and sustain the Tory Burch culture and values

Equal Employment Opportunity Statement
Tory Burch LLC is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy) or sexual orientation, gender expression, military status, marital status, genetic predisposition or carrier status, disability or membership in any other protected class under applicable law. Likewise, we will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652. Pursuant to the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records for employment.

Disability Accommodation

Tory Burch is committed to providing reasonable accommodations to applicants and employees with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require assistance or an accommodation with the hiring process, please contact talent@toryburch.com .

About Tory Burch
Tory Burch is an American lifestyle brand that embodies the personal style and sensibility of its Chairman, CEO and Designer, Tory Burch. The collection, known for color, print and eclectic details, includes ready-to-wear, shoes, handbags, accessories, home and beauty. Art, music, travel, interiors and the designer’s own stylish parents are inspirations for the collection.Our company launched in February 2004 with a single boutique on what was then a remote street in downtown Manhattan. Today, we are a global brand with a presence in more than 50 countries, but in many ways we are only just beginning. There is so much we want to do! Brand integrity, global inspiration and beautiful products are integral to who we are as a company and what we have accomplished to date. Our incredible team is an equally important part of the equation. We believe that each of our employees play a vital role in our continuing efforts to grow and evolve.
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