The Communications Manager is part of a team of Los Angeles-based professionals working together to increase awareness, volunteer support and funding for the Fulfillment Fund. The Communications Manager collaborates with the Management and Leadership Team, internal staff, outside consultants and key board and volunteer leaders in the planning and execution of a cost-effective multiplatform marketing communications strategy that highlights the mission and impact of the organization.
Essential Duties & Responsibilities:
Support the development, implementation, and evaluation of the annual communications plan across the network’s discreet audiences in collaboration with the Senior Management Team
Ensure consistent messaging and branding across platforms and cities.
Serve as the organization’s editor and senior copywriter, creating or supervising the graphic design and production of all communication materials including, but not limited to, annual report, annual donor appeal, email newsletters, brochures and infographics.
Develop and implement cost-effective strategies to keep the Fulfillment Fund at the forefront of effective nonprofit marketing tactics. Manage annual communications budget.
Manage organization-wide communications calendar, tracking events, email, web site, social media; share with staff and stakeholders.
Monitor Fulfillment.org and work with internal staff partners to keep content fresh and relevant. Manage the organization-wide social media plan and presence on Facebook, Twitter, Instagram and other social media and online outlets.
Work to nurture existing relationships with media and develop new contacts, including print, television, radio and key blog reporters. Serve as the organization’s primary liaison to the press. Develop and pitch story ideas relevant to the organization’s mission and strategic objectives. Monitor media coverage.
Develop and manage targeted on- and off-line advertising and public awareness campaigns and the communications strategy for major fundraising and programmatic initiatives.
Ensure all visibility materials, printed material and web and social media content are consistent with editorial and branding guidelines. Review newsletters and materials before publication or printing. Coach staff to ensure consistency in style, language, quality and brand awareness.
Working in partnership with vendors and internal staff on events, assist in developing event collateral such as save-the dates, invitations, programs, tribute journals, advertisements, generating web and social media content, developing speeches, show flows and scripts and coordinating media coverage, photography and video production as needed. Collaborate with Development staff as appropriate to accomplish these projects.
Cultivate relationships with key program leaders to proactively position organization’s mission and programs, staying on top of trends in education and finding appropriate avenues for showcasing the organization’s work
Serve as producer in the creation of promotional videos, working in partnership with outside vendors.
Manages the work of multiple paid and pro bono consultants: Publicists, graphic designers, video producers, photographers, printers, web developers, etc.
Supervises interns and volunteers as necessary
Knowledge, Skills, Ability & Qualifications:
The requirements listed below are representative of the knowledge, skill, and/or ability required to perform this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Minimum of 5 years of progressive responsibility in the branding/communications/public relations profession, preferably in a non-profit environment.
Bilingual English/Spanish preferred
Exceptional graphic design, writing and editorial skills, for print and online publications
Proven social media marketing experience with an understanding of how to measure results and proficiency in Hootsuite, Tweetdeck and other social media management tools
Proficiency in HTML and web content management systems (Wordpress preferred))
Proficiency in Raiser’s Edge, Online Express, Net Community and Classy
Highly detail-oriented, with excellent planning and follow-through skills
High level of proficiency in Microsoft software (e.g., Word, Outlook, Excel, PowerPoint) and Adobe Creative Suite
Ability to work both independently and within a team to effectively produce quality work product; experience managing contractors
Strong work ethic and ability to multi-task/manage multiple priorities and deadlines
Organized, detailed, adaptable and personable; results-oriented and a team player
Available to work evening and weekend events as needed
Education and/or Experience:
Bachelor’s degree and nonprofit experience required. Master’s degree preferred.
Certificates, Licenses, Registrations: A current California Driver’s License and current automobile insurance requested.
Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; talk or hear. The employee is occasionally required to lift up to 25 pounds. The vision requirements include: close vision, distance vision, peripheral vision, depth perception and ability to adjust focus.
Work Environment: While performing the duties of this job, the employee is occasionally exposed to wet and/or humid outside conditions. The noise level in the environment is moderate.
Additional Salary Information: Commensurate with experience.
About Fulfillment Fund
The Fulfillment Fund is a nonprofit organization dedicated to making college a reality for students growing up in educationally and economically under-resourced communities. Through classroom instruction, college counseling, mentoring and scholarships, the Fulfillment Fund builds relationships, illuminates opportunities and changes lives.
Whereas only 5 in 10 students in low-income communities who graduate high school go on to college, more than 9 in 10 Fulfillment Fund high school graduates do. And whereas nationally, only 1 in 10 first-generation students from low-income communities who go to college go on to earn a bachelor’s degree, 6 in 10 Fulfillment Fund scholars do.
For more information, please visit www.fulfillment.org.
The Fulfillment Fund is dedicated to making college a reality for students growing up in educationally and economically under-resourced communities.